Conceptual Framework and Case Study of China's Womanese scripts Used in Culture Product Design

Authors

  • YaJuan Gao Graduate School of Creative Industry Design, National Taiwan University of Arts. Ban Ciao, New Taipei City, Taiwan.
  • WenTing Fang Graduate School of Creative Industry Design, National Taiwan University of Arts, New Taipei City, Taiwan,
  • Yang Gao Graduate School of Creative Industry Design, National Taiwan University of Arts, New Taipei City, Taiwan,
  • Rungtai Lin Graduate School of Creative Industry Design, National Taiwan University of Arts, New Taipei City, Taiwan,

DOI:

https://doi.org/10.18533/journal.v7i3.1363

Abstract

Womanese scripts (also called Nushu??) has been praised as one of the Chinese

special and secret languages, and a kind of unique characters used by women only. Designing "culture" into products will be a design trend in the global market. Based on the research of cultural and creative product design, this article analyzes Womanese scripts and artifacts from three aspects to explore new cultural product designs. Combined with the Scenario approach, this article will construct a framework for turning Cultural paradigm to Cultural product design. Taking the case of Chinese Womanese scripts, the conversion of cultural products is carried out to verify the value of the research framework. Therefore, a general framework is proposed for Womanese scripts to translate culture creative industrial design that applies to a culture product design and economic model. Besides, Womanese scripts is a kind of emotional product that can be expressed and transmitted into modern life and can increase the emotional interaction between people. This has a great significance to the cultural creative industry design and economic model, such as historical and cultural heritage.

Author Biographies

  • YaJuan Gao, Graduate School of Creative Industry Design, National Taiwan University of Arts. Ban Ciao, New Taipei City, Taiwan.

    Graduate School of Creative Industry Design, National Taiwan University of Arts. PHD candidate.

  • WenTing Fang, Graduate School of Creative Industry Design, National Taiwan University of Arts, New Taipei City, Taiwan,
    Changzhou Vocational Institute of Mechatronic Technology, China
  • Rungtai Lin, Graduate School of Creative Industry Design, National Taiwan University of Arts, New Taipei City, Taiwan,
    Graduate School of Creative Industry Design, National Taiwan University of Arts. Professor.

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Published

2018-03-30

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Case Study